SERVICE: THE SIGNATURE
TITLE:
Zoe Barclay Interiors
THE CONFLICT:
While creating Zoe Barclay Interiors, Zoe knew exactly how she wanted her designs to make people feel: calm, grounded, and connected. But when it came to her branding, the vision wasn’t translating.
She had a strong sense of direction but couldn’t quite see how to bring it all together. With big aspirations and a desire to finally put herself out there, she needed a brand that matched her taste and perspective—something that felt thoughtful and true to her craft.
THE RESOLUTION:
We created a brand identity that feels like Zoe’s interiors—warm, refined, and full of character. The brand uses texture and natural imperfection, with organic typography and hand drawn details that bring a human, “collected over time quality” to the business. Zoe can now show up with clarity and confidence, knowing her branding communicates the same depth and warmth as her work.
SERVICE: THE SIGNATURE
TITLE:
Zoe Barclay Interiors
THE CONFLICT:
While creating Zoe Barclay Interiors, Zoe knew exactly how she wanted her designs to make people feel: calm, grounded, and connected. But when it came to her branding, the vision wasn’t translating.
She had a strong sense of direction but couldn’t quite see how to bring it all together. With big aspirations and a desire to finally put herself out there, she needed a brand that matched her taste and perspective—something that felt thoughtful and true to her craft.
THE RESOLUTION:
We created a brand identity that feels like Zoe’s interiors—warm, refined, and full of character. The brand uses texture and natural imperfection, with organic typography and hand drawn details that bring a human, “collected over time quality” to the business. Zoe can now show up with clarity and confidence, knowing her branding communicates the same depth and warmth as her work.
THE EPILOGUE